Marketing Materials (Digital, Signage, Printed Materials).
Effortlessly stylish and sophisticated, with a warm, welcoming social ambience. Sunset Grill is a rooftop grill restaurant with a modern interpretation of the classic NYC steakhouses, boasting an outdoor terrace with panoramic sunset views. Magnetic sunset imageries are employed in the new suite of marketing material designs to celebrate its namesake. The subtle metallic treatment in its logomark further elevates its refined and sophisticated brand positioning.
Photo credit: Tony Lai
Artful, creative and visionary - YUE is an opulent Chinese restaurant offering a delectable fine-dining experience with its distinguished décor and breathtaking expansive sea views. To encapsulate YUE’s luxurious experience - the new marketing material designs bring elements of traditional Chinese ink paintings. Utilising traditional ink brushstrokes to add depth, texture and nuanced artistic expressions that are truly unique to YUE whilst paying homage to its Chinese heritage and culture with an elevated contemporary twist.
Photo credit: YUE Sheraton Tung Chung